The Definitive Guide to Effective Cohort Analysis
Cohort analysis may be one of the most effective ways to gather information about your customer behavior, but it’s also one of the most underutilized. To shine some light...
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The Webcollage Portal: Delivering Insights That Matter
Webcollage realized the potential of the shopper interaction data with enhanced product content to empower its customers with insights. They chose Cooladata to provide the BI and behavioral analytics...
Discovering Online Moments with Real Time Analytics
In our world where everything occurs and changes instantly, it’s really hard for us to wait, for anything, really. With eCommerce, we avoid queues (well, maybe just to get...
A Data Story about a Trip That Begins with an Email
Email campaigns are measured using metrics such as open rate, CTR or bounce rate. By integrating email campaign data with all other data sources we gain a more complete...
How to survive (and thrive) in the analytics & BI innovations jungle
We know the challenge you're facing. Here are two resources to inspire you and help you stay on top of latest technologies and trends....
Why You Need Analytics Early in Your Product Lifecycle
“Tremendous insights do exist in Big Data. Companies that use it well are leaping ahead of their competitors. One of the big reasons for that, however, is that they...
Meet the Web Analytics & BI wiki, Your Guide to Successful Analytics
The analytics space is crowded with many solutions. We’ve taken up the challenge to map the analytics and BI landscape and bring it all under one wiki. ...