Perspectives on Online Behavioral Analytics
Ready to see behavioral analytics in action?
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Understanding the Tech of Behavioral Analytics
We use data to store anything from financial information, such as transactions and customers details, to weather and demographic statistics. But how do we store what people do online as rows and columns?
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The Path to Analyze Unexpected User Behavior
The best and probably the only way to reveal unpredictable behaviors and anomalies – is to perform deep, advanced behavioral path analysis, that goes beyond users flow maps, and designed to reveal unexpected behavioral patterns in the users’ journey across the app or website.
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4 Ways Behavioral Targeting Is Changing the Web
This article discusses behavioral targeting and the biggest effects that targeting will have on the web as we know it.
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Behavioral Targeting - Overview, Examples and Tips to Properly Segmenting Your Audience
This article provides introduction and examples to behavioral targeting.
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bluefountainmedia.com
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alteryx.com
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bigdata.teradata.com
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searchsecurity.techtarget.com
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blog.kissmetrics.com
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techrepublic.com
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marketing-schools.org
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blogs.adobe.com
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ibmbigdatahub.com
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How To
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Customer Behavior Analytics: A Short And Complete Guide
In this article you will find 4 steps you need to follow to get the useful customer behavior data that is going to really move the needle.
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darkreading.com
Specific Technologies
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optimizesmart.com
Examples
Product Comparisons
Further Reading
Ready to see behavioral analytics in action?
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